000 00546nam a2200145Ia 4500
008 131008s9999 xx 000 0 und d
022 _a1466-4445
245 _aJournal of Marketing Communications
260 _aLondon, UK
260 _bTaylor & Fransis Group
300 _aOn-campus e-Journal under Digital Library Program of Higher Education Commission (HEC) of Pakistan
650 _aMarketing Communications
856 _3Click here to access the e-Journal
_uhttp://www.tandfonline.com/openurl?genre=journal&eissn=1466-4445
942 _cEJ
999 _c136447
_d136447